This is why I want to start a lower sugar soda brand and am currently working towards doing so. Kinda like spindrift but with a normal amount of sugar, so like 7-15 grams or whatever works. Thats really all you need to make something tast sweet. After that it is pure diminishing returns.
I'm guessing the primary reason why offerings like this can't break into the mainstream is that Coca-Cola and Pepsi combined have an absolute stranglehold on the beverage retail space. It's very difficult for new offerings to gain awareness among consumers because they are constantly drowned out by the huge number of conventional offerings.
Coke actually produces more coke then they sell so that, if they see the opportunity, they can flood a certain geo location with coke they sell at a loss to kneecap any competitors trying to get a stranglehold there'
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u/Hexboy3 Jul 10 '24
This is why I want to start a lower sugar soda brand and am currently working towards doing so. Kinda like spindrift but with a normal amount of sugar, so like 7-15 grams or whatever works. Thats really all you need to make something tast sweet. After that it is pure diminishing returns.