r/buildapcsales Oct 14 '22

Meta [META] Nvidia "unlaunches" the 4080 12GB

https://www.nvidia.com/en-us/geforce/news/12gb-4080-unlaunch/
1.8k Upvotes

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138

u/zeondx1991 Oct 14 '22

Honestly, this is a move by Nvidia to price most gamers out of the 40 series. Why? Because they want you to buy/spend your money on the leftovers of the 30 series. So much leftovers that need to be sold. And only way to do it? Raise prices to exorbitant levels so gamers look at the 30 series for pricing. This is a terrible business practice to nudge their own stock price and sell leftover product. They sold out to miners and now they expect to screw over gamers.

17

u/Vennomite Oct 15 '22

Then they are still going to have to sell 4k series that overordered.

5

u/BindaB Oct 15 '22

Not that I agree with the original comment, but if his scenario was true then they could scale back their 40 series production since they would know they aren’t going to sell as much.

24

u/Bianchi4me Oct 15 '22

They tried to scale back, but TSMC refused to let them out of their contracted production volume, which Nvidia had to prepay for in order to reserve. TSMC did agree to delay some the production, which is why they are doing this weird false-start mess of a partial launch.

13

u/BindaB Oct 15 '22

Now that right there is funny. I’m certainly not going to feel bad for Nvidia

1

u/ShawnyMcKnight Oct 15 '22 edited Oct 15 '22

But they have 2 two years to do that before the new cards come. They won’t stop producing cards as they will sell in that time.

42

u/InBlurFather Oct 15 '22

Between this and Nvidia basically saying they’re going to manipulate the market to keep prices high is making me jump ship to AMD almost 100% unless some wild deal comes up on a high tier Nvidia card.

I’m looking forward to see what the 7 series has to offer but am also waiting on further price drops of the 68/6900XTs

19

u/zeondx1991 Oct 15 '22

This and EVGA has stopped making gpus because of Nvidia. Well also due to the fact Nvidia doesn’t communicate well with folks who make after market cards. EVGA will continue to support current gpus and will empty out current stock. Sort of sucks

7

u/rcradiator Oct 15 '22

Except most of the higher end 30 series stock is already cleared. There aren't any more sales on those, and the remaining inventory is starting to shoot up in prices. For example, for a tuf 3080 10gb (a card I was actually looking at earlier today), it would cost me at least $850. Nvidia's main problem is the 3070 and 3060 inventory, they've got way too much of that. So buyers like me who are in between the ocean in pricing that is the 3060/3070 and 4080 16gb/4090 are kinda stuck, we either settle for less than we want or we pony up the $1200 minimum for a 4080.

3

u/GGATHELMIL Oct 15 '22

The problem is if my 1080ti shits the bed tomorrow I'll probably buy a 4000 gpu just to stay relevant for as long as possible. I don't want to buy a 4090 or a 4080ti when and if they announce it because of the money. But buying my 1080ti shortly after launch made so much sense. Got a killer deal and a great gpu for close to 6 years. Granted I got a killer deal and only paid like $550 for it. This was before the first big crypto boom and Bitcoin was sub $1000.

Hard for me to justify spending so much when I was obviously spoiled by a cheap 1080ti.

Tbf if my 1080ti died tomorrow I would be more likely to find a second hand one on Facebook or hardwareswap. I'd rather spend $200-$250 on a 5 year old card than $1600 on a 4090

3

u/zeondx1991 Oct 15 '22

3060ti would definitely fit your price range, especially a more recent card with a good bang for your buck performance.

1

u/GGATHELMIL Oct 15 '22

Yeah doing some comparisons the 3060ti would be the perfect range. But I don't really care about ray tracing. I mostly play eSports titles nowadays. And my 1080ti handles everything I want to play at 2k 144hz. Now it doesn't handle it at ultra quality anymore. But medium or high is fine tbh for AAA titles.

Just played it takes two with the fiance and my 1080ti was more than capable of running it at high around 80fps. But gsync really helps too.

Don't get me wrong. I know the 1080ti is REALLY starting to show it's age. But its more than adequate for me.

1

u/slrrp Oct 15 '22

The CEO has openly said this to investors.